If you haven’t heard from her already, you will soon! Caroline Ashby joined the RMA team as the Member Relations Coordinator back in June and has done a great job of jumping right into her role!

After graduating from James Madison University, Caroline worked as a job recruiter for a large staffing firm, where she diligently hired qualified candidates nationwide and gained strong interpersonal skills.

Caroline’s role here at RMA focuses on developing relationship strategies to ensure member satisfaction and favorable member experiences. In addition, Caroline also manages the Richmond Region Hospitality Association.

A raised “Richmonder,” Caroline says she has found her passion working for RMA. She loves meeting members and being part of an organization whose focus is to help local retailers thrive.

We are thrilled to have Caroline as part of our team as she works to collaborate, connect, and increase the value of RMA membership.