From the Richmond Times-Dispatch:

Many small and independent retailers who are holding Small Business Saturday shopping events Thanksgiving weekend are banding together with others, believing that there’s strength in numbers.

Small Business Saturday, started in 2010 to encourage consumers to shop in their small local stores rather than national chains and what are called big box stores, has become an event in neighborhoods, towns, even cities as retailers recognize they can draw more customers as a cohesive group than by offering discounts and promotions on their own.

In Richmond, the Retail Merchants group has put together an online gift guide this year as part of its “Think. Shop. Buy. Local” program that promotes the support of local retailers.

The online gift guide features merchandise from about three dozen local retailers including those independent Richmond merchants who have shops at Stony Point Fashion Park and Regency mall.

It features gifts at every price point from retailers including Ladles & Linens Kitchen Shoppe, Whitley’s Peanut Factory, Crossroads Art Center, Lustre by Adolph, Janet Brown Interiors, Reservoir Distillery, Biggs Ltd. and Fido Park Avenue Dog Boutique.

The guide, which will run through Christmas, is available at www.thinkshopbuylocal.com.

“It is so important to support your local retailer,” said Nancy Thomas, president and CEO of the local Retail Merchants group.

“The local retailer gives so much more back,” she said. Retailers, she said, pay taxes to local governments that fund roads, schools, local responders and more.

“They are the ones that are really making the economic impact,” she said. “They are the ones supporting the local charities like the Girl Scouts or the softball teams. They are the ones out there.”

To read the full article, click here.