Adding Value to Membership

Retail Merchants is increasing the value of your membership.

In order to increase engagement and value, larger organizations now receive a free “Priority Club” membership. This gives the member business free access to NINE events in their year of membership.

NINE Free Events Included

The “Priority Club” membership can be used by any employee of your business and you can choose which events to redeem as free. For example, one team member can attend nine individual events, or nine employees can attend a single event or any combination!

This “Priority Club” membership is at no added cost to the business.


Retail Merchants is a membership organization that is here to serve local retailers. Our staff and Board of Directors continually focus on providing retailers with the resources they need to thrive. Yearly membership includes access to a wide range of benefits that serve your business and all levels of your team members.

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Promoting being loyal to local throughout RVA.
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Use our voice to protect the rights of retailers.
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Connect & inspire through a variety of events.
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Deliver programs that educate & provide resources.
  • National Retail Federation Seeks Black-Owned Small Businesses to Highlight with New Initiative

    National Retail Federation Seeks Black-Owned Small Businesses to Highlight with New Initiative

    The NRF Foundation and Qurate Retail Group recently partnered together to shine a light on small businesses impacted by the economic challenges of COVID-19 through the Small Business Spotlight Initiative  which highlighted 20 small retailers

  • Welcome to the Community!

    Welcome to the Community!

    NEW COLLABORATIVE PLATFORM Retail Merchants has a new collaborative platform that allows its members to easily connect with one another. Members expressed the desire to connect with other members and collaborate with link-minded businesses more

  • New RMA Partnership, Connecting You With the Workforce

    New RMA Partnership, Connecting You With the Workforce

    RMA is pleased to announce a new partnership with, an on-demand platform that instantly connects workers with open shifts in restaurants and retail storefronts. Powered by Snag., this innovative new solution is revolutionizing the – The New On-Demand Workforce Solution

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Opportunity for All Team Members

Finding meaningful and simple ways to engage team members can be a task. This opportunity gives easy access to RMA benefits like networking events, educational seminars, and programs.

Let’s Connect!

“These benefits are specially crafted for our larger organizations to provide a greater value in their membership cost. I’d love to connect with you about ways you can easily leverage membership to benefit you, your employees, and your business.”

Erin Hanratta

Membership Advisor

Let’s Connect!